MediaRadar

Report: Five Leading Streaming Services Collected $1.3 Billion in Ad Spending in 2021 Posted on 02-28-2022
Five leading OTT services - Hulu, Peacock, Discovery+, HBO Max and Paramount+ - generated $1.3 billion in 2021 ad spending, according to MediaRadar, an ad intelligence platform. MediaRadar also...
SVOD Ad Spending Has Surged in 2020 as Competition Heats Up Posted on 05-27-2020
Ad spending by leading SVOD services is up 87% in the 2 month period from March 15 to May 16, 2020 as compared to the same period of 2019, according...
Media, Finance and Automotive Brands Lead Online Video Advertising Adoption Posted on 10-29-2014
Media, finance and automotive brands continue to lead online video advertising adoption, according to new data from MediaRadar. In October, 2014 the product categories were first, second and third...