Walmart has closed its $2.3 billion acquisition of VIZIO. As Colin and I discuss on this week’s podcast, there are many opportunities that the deal creates. We focus on a few, including Walmart extending WatchFree+, driving new CTV ad revenue and also broadening the availability of one-click buying and attribution.
Listen to the podcast to learn more (26 minutes, 14 seconds)
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Categories: Advertising, Podcasts
Topics: Podcast, Vizio, Wal-mart