VideoNuze Posts (15 items)
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Inside the Stream: Streaming is Tops on VIZIO, Max Raises Rates, Streaming TV is Loved
Posted on 06-07-2024
New research from Inscape analyzing the viewing behavior of 23 million opted-in VIZIO smart TV owners reveals streaming’s ascendance. In Q1 ’24, fully 58% of these viewers only streamed content,...
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Inside the Stream: Walmart-VIZIO Deal; Super Bowl Streamers Mystery
Posted on 02-16-2024
Earlier this week the WSJ reported that Walmart is seeking to acquire VIZIO for over $2 billion. Colin and I discuss the likely strategic rationale behind the deal. We...
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[VIDEO] How Innovation is Driving the Value of Content and Advertising in CTV
Posted on 06-12-2023
The following video was recorded at VideoNuze’s fourth annual Connected TV Advertising Summit virtual on June 8, 2023. How Innovation is Driving the Value of Content and Advertising in...
Related News (63 items)
- Walmart to buy TV maker Vizio for $2.3 billion in move to grow its ad business CNBC - 02-20-2024
- Walmart in Talks to Buy TV Maker Vizio WSJ - 02-13-2024
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- Vizio Q4: Higher Smart TV Revenues, Device Sales Sink 24% Mediapost - 02-28-2023
- Vizio: Only 7% of Viewership on Its Smart TVs Comes Via Third-Party Streaming Devices Next TV - 12-14-2022
- Vizio Ads nabs $200M in Upfront commitments Fierce Video - 10-06-2022