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Inside the Stream: IAB Raises CTV Ad Outlook; Movies’ Headwinds, Charter-AMC+ Deal; Amazon-NextGen TV Posted on 09-13-2024
Four topics for this week’s podcast: Last week IAB released its new 2024 advertising outlook report based on a survey of media professionals. CTV advertising was at the...
Inside the Stream: Box Office Plummets, Ad Experience Matters, Netflix’s Bundling Angle Posted on 05-31-2024
Memorial Day weekend was a disaster for Hollywood, with approximately $128 million in box office, down 36% from 2023’s total, and the worst in decades. There are some specific...
Inside the Stream: Fubo’s Spulu Duel, Apple’s $700M Movie Splurge, Max and Disney Follow Netflix Posted on 03-08-2024
First up on this week’s podcast we discuss Fubo CEO David Gandler’s statement that the company is in a “duel to the death” with Spulu, the new sports JV...