Brand Marketing

Facebook Puts Video Center Stage Posted on 01-28-2016
Facebook reported record results for 2015 late yesterday and on the earnings call, video was the first thing Mark Zuckerberg highlighted when discussing the company’s product strategy for delivering...
Study: YouTube Beauty Video Views Up 50% In Past 15 Months Posted on 06-09-2015
Pixability has released its second annual, deep-dive, "Beauty on YouTube" report, finding, among other things that beauty video views have increased by 50% between January, 2014 and April,...
Study: Video is Preferred Content Source for Brand Information Posted on 09-11-2014
A new study from Brightcove has found that 76% of consumers cite video as their preferred content source when consuming brand information, with 79% overall favoring digital content over...