News for 'Analytics'

Tuesday, August 6, 2013

The View is an Increasingly Meaningless Metric AdWeek
Analytics

Friday, June 14, 2013

ZEFR Launches BrandID To Give Advanced YouTube Analytics And Tools To Brands TechCrunch
Analytics, Brand Marketing

Thursday, June 6, 2013

Nielsen Proves It Can Track Mobile TV Viewing, But Work Is Just Beginning Variety
Analytics, Broadcasters, Mobile Video

Thursday, May 16, 2013

comScore Wins Clients for Online-Ad Rating System WSJ - Reg. Req'd
Analytics
Buyers Pushing Nielsen Data for Web Video and YouTube Won`t Play Ball AdWeek
Advertising, Analytics

Thursday, May 2, 2013

New Tracking Tool To Identify YouTube Stars Before They Get Big Tubefilter News
Analytics, Indie Video

Tuesday, April 30, 2013

Nielsen Gets Digital to Track Online TV Viewers WSJ - Reg. Req'd
Analytics

Friday, April 26, 2013

Nielsen Back-Pedals On Ratings Dominance, Acknowledges It`s Not Yet The Online Standard Online Media Daily
Advertising, Analytics

Monday, March 25, 2013

comScore Formally Debuts Multi-Platform Ratings Online Media Daily
Analytics, Devices

Tuesday, March 19, 2013

Crackle Partners with comScore for Ground-Breaking Multi-Platform `Video Everywhere` Audience Measurement Initiative Press Release
Analytics, Indie Video

Wednesday, February 20, 2013

Nielsen Agrees to Expand Definition of TV Viewing The Hollywood Reporter
Analytics, Devices

Monday, February 11, 2013

Nielsen Chief Says It Will Dominate Streaming Media Measurement, Just A Matter Of Time Online Media Daily
Analytics

Wednesday, January 9, 2013

CES: Nielsen nears decision on TV household definition Variety
Analytics

Wednesday, December 19, 2012

Tubular Labs Receives $3.15M From YouTube Bigshots Tubefilter News
Analytics, Deals & Financings

Monday, December 17, 2012

Twitter and Nielsen to Rate TV Shows by New Measure AdAge
Analytics, Social Media

Thursday, December 13, 2012

Brave New Digital World comScore White Paper
Advertising, Analytics

Monday, December 3, 2012

Dauman Hopeful Multiscreen Ratings Coming Next Year B&C
Analytics, Cable Networks

Thursday, November 29, 2012

comScore Rolls Out Cross-Platform Audience Measurement AdWeek
Analytics

Monday, November 12, 2012

Live-plus-7 builds muscle as metric Variety
Analytics, Broadcasters

Sunday, November 11, 2012

TV now has web-like ad metrics - so why aren`t they being used? GigaOm
Advertising, Analytics

Monday, October 22, 2012

Nielsen Chief: GroupM Pushing XCR As Cross-Platform Ratings Standard Online Media Daily
Analytics

Monday, October 1, 2012

Delivering True Multi-Screen Ad Measurement, Nielsen Brings New Solution to Market Press Release
Analytics

Thursday, September 27, 2012

The CW Signs for Nielsen Online Ratings TVNewsCheck
Analytics, Broadcasters

Thursday, September 13, 2012

Innovid Integrates comScore validated Campaign Essentials into Video Platform to Deliver Cross-Media Press Release
Advertising, Analytics

Tuesday, August 7, 2012

Nielsen Uses MediaMath For Cross-Platform Ad Analytics Multichannel News
Analytics

Monday, May 21, 2012

Comcast and Nielsen to Start Testing Commercial Ratings for Tablets AdAge
Analytics, Cable TV Operators

Sunday, May 20, 2012

Online Video Data Transparency Can Drive Brand Innovation, VideoHub`s McEttrick Beet.tv
Advertising, Analytics

Thursday, May 10, 2012

Akamai and Kaltura Offer Video Best Practices for Video Analytics ReelSEO
Analytics, CDNs, Technology

Monday, April 16, 2012

Nielsen, AOL Chase Ads With TV-Like Ratings AdWeek
Advertising, Analytics

Friday, January 20, 2012

Tremor Video Acquires `InPlay` Video Analytics Tech From TubeMogul TechCrunch
Advertising, Analytics, Deals & Financings

Wednesday, December 7, 2011

Nielsen To Rate FiOS TV On Xbox Multichannel News
Analytics, Telcos

Wednesday, November 30, 2011

YouTube Steps Up Analytics, Drills Into Viewer Stats Online Media Daily
Aggregators, Analytics

Thursday, November 3, 2011

Kantar Video Adds Four New Partners Extending Paid Video Advertising Measurement Press Release
Advertising, Analytics

Thursday, October 13, 2011

Ooyala Customizes Video Analytics For Facebook Online Media Daily
Analytics, Social Media

Tuesday, September 20, 2011

Trendrr Launches Social-Media Tracking Tool For TV Nets Multichannel News
Analytics, Social Media

Thursday, August 18, 2011

Nielsen In Tests With TWC, Cablevision To Measure iPad Viewing Multichannel News
Analytics, Cable TV Operators, Devices

Tuesday, August 9, 2011

Why the Web`s New TV-Style Ratings Might Not Mean More Ad Buys AdAge
Advertising, Analytics

Tuesday, August 2, 2011

KISSmetrics, Hulu Sued Over New Tracking Technology Online Media Daily
Analytics

Thursday, July 21, 2011

YouTube Partner Reporting Coming This Summer From YouTube & comScore ReelSEO
Aggregators, Analytics, Indie Video, Partnerships

Tuesday, March 22, 2011

Internet Video Leader Comes to Visible Measures Press Release
Analytics, People

Tuesday, January 18, 2011

Nielsen view of new TV just doesn't rate NY Post
Analytics

Friday, December 3, 2010

MLB's Bob Bowman on How Baseball Leads the Majors in Mobile AdAge
Analytics, Mobile Video, Sports

Monday, November 15, 2010

Few see Web, Hollywood like Eric Garland (Q&A) CNET - News.com
Analytics, Studios

Monday, October 11, 2010

TubeMogul Raises $10M For Ads, International Expansion NewTeeVee
Analytics, Deals & Financings

Friday, October 8, 2010

TubeMogul grabs $1M to help advertisers find the right audience VentureBeat
Analytics, Deals & Financings

Monday, October 4, 2010

Visible Measures Announces New Executive Appointment, Board Member from Google Press Release
Analytics, People

Friday, October 1, 2010

Tuesday, September 28, 2010

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