The Trade Desk

Inside the Stream: Q1 ’23 Earnings Review: Who’s Up? Who’s Down? Who’s Pick ‘Em? Posted on 05-12-2023
Most media and technology companies have now reported Q1 ’23 results. We dig into who’s up, who’s down and who’s pick ‘em, and where they all might be headed. We...
Research: Sports Viewership is Migrating to CTV and Streaming Posted on 06-30-2021
Sports has long been considered the “firewall” for pay-TV subscriptions, with marquee events carried by must-have broadcast and cable TV networks. But new research from The Trade Desk shows...
More Proof Points of Connected TV Advertising’s Surge Posted on 02-22-2021
Last Thursday’s Q4 and 2020 earnings reports from The Trade Desk and Roku provide further evidence of connected TV advertising’s surge and also viewers’ significant adoption of streaming...