PWC

PwC's New Viewership Research Shows Vastly Changed Landscape Posted on 03-11-2011
A industry friend passed me a copy of PwC's new research on viewership across platforms and by age groups this...
Online Video Advertising is Best Performer in FH '10, Up 31% to $627 Million Posted on 10-12-2010
Online video advertising is the fastest-growing ad category on the Internet, up 31% to $627 million in first half 2010...
4 Items Worth Noting from the Week of August 3rd Posted on 08-07-2009
Following are 4 items worth noting from the week of August 3rd: 1. Research, research, research - For some unknown reason, there was a flurry online video-related research and...