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About.com Firmly on Board with Video
About announced it is doubling the number of videos available at the site. This is a natural extension for the site and allows their guides to become even more prominent experts. I like the session-based ad approach integrating video and text. A nice move away from pre-rolls only.
The whole "how-to" category is just starting to be exploited using broadband video. I'm looking for a lot more activity here...
Categories: Aggregators
Topics: About.com