Early bird discounted registration for the next VideoSchmooze: Online Video Leadership Forum, on Wed. morning, Dec. 5th, is now open. This will be the 9th VideoSchmooze and it promises to be the highest impact one yet, packed with lots of learning and networking with industry leaders. VideoSchmooze will run from 7:30am-12 noon at the McGraw-Hill conference center in NYC. Last year's VideoSchmooze sold out, so don't delay registering.

Following the networking breakfast, the program will begin with a discussion, "Digging Into Video's Tectonic Shifts" with 4 of Wall Street's top video industry analysts (including Craig Moffett, the #1 ranked cable/broadband analyst and Michael Nathanson, the #1 ranked entertainment analyst). Nobody understands the video industry's underlying financial and strategic drivers better than this group and it's a privilege to have them join us. Expect a detailed, data-driven discussion of topics including over-the-top competition, TV Everywhere, cord-cutting, content licensing, connected and mobile devices, changes in consumer behavior and 2013 trends.

Next is a in-depth discussion of TV Everywhere, the pay-TV industry's top strategic priority to deliver more value to subscribers and blunt the appeal of OTT services like Netflix. We'll explore all of TV Everywhere's key opportunities and challenges from the pay-TV operator, TV network and technology perspectives. Complimenting this session will be a brief presentation from Adobe, whose "Project Primetime" platform has become integral to TV Everywhere's rollout.

Following will be a case study discussion on innovation in the video ecosystem with Aereo's founder and CEO Chet Kanojia. Aereo is arguably the hottest online video startup of 2012, raising $20.5 million from Barry Diller's IAC in February. While a lot of Aereo's media coverage has been on its relationship to the broadcast TV industry, we'll use this session to focus on how Aereo is innovating at the intersection of broadband delivery, cloud computing, storage, connected devices and consumer changes. For incumbents and startups alike, there will be valuable lessons in what's fueling disruptive new services.

The final session is "Cracking the Code on Multi-Platform Success," featuring Ran Harnevo, SVP of Video at AOL (the fastest growing major video site in 2012), Ernesto Schmitt, CEO and co-founder of zeebox (the red-hot social TV provider with recent investments from Comcast, NBCU and Viacom) and Chris Smith, VP of Video and Mobile at Collective (a leading cross-platform advertising management provider), plus one other participant. It's no secret the world is going multi-platform; the panelists will share insights about how to succeed.

The lead sponsors for this 9th VideoSchmooze are Adobe, AOL, Collective and thePlatform, with supporting sponsors Akamai and Undertone (additional supporting sponsorship opportunities are available, please contact me if interested). I'm extremely grateful for these companies' support in making VideoSchmooze possible. The video landscape in more complicated than ever, making VideoSchmooze a must-attend event for executives who need to filter the noise and understand what's really going on.

I look forward to seeing you on Dec. 5th!

LEARN MORE AND REGISTER NOW!