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Inside the Stream: FAST Euro Limits, TV OS Wars, Broadcaster Super Apps
Colin has been in London participating in a CTV conference, and this week he shares some of his observations about how the competitive landscape in Europe compares with the U.S. Among the topics we discuss are why FASTs are unlikely to grow as quickly as in the U.S., the burgeoning market for TV OS’s, and the introduction of broadcasters’ “super apps.”
The discussion is a great reminder that while CTV has taken the U.S. by storm, it is evolving differently in other parts of the world.
Listen to the podcast to learn more (28 minutes, 28 seconds)
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