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VideoNuze Podcast #391: Disney’s Winning Move With Movies Anywhere, Amazon Video Ads and More
I’m pleased to present the 391st edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia (apologies in advance, my audio quality is low).
We cover 4 different items this week starting with the news that 4 major studios have joined with Disney’s cloud-based venture, now renamed “Movies Anywhere.” The move validates Disney’s prior decision not to join UltraViolet and presents an exciting consumer value proposition incorporating multiple online stores and spanning key devices.
Colin then shares highlights of new global research from Ericsson Consumer Labs. No surprise, the report showed a big shift in viewing from linear to on-demand and also much higher satisfaction scores for on demand video services vs. traditional TV. The report comes just ahead of the Q3 earnings season which is likely to show an uptick in cord-cutting.
We then turn to a report from CNBC that Amazon is making moves in video advertising. Colin and I believe this would make a ton of sense from multiple perspectives.
Reminder that next Thursday, October 19th we’ll be hosting a webinar on streaming sports, hosted by Akamai. Join us!
Listen in to learn more!
Click here to listen to the podcast (25 minutes, 37 seconds)
Click here for previous podcasts.
Click here to add the podcast feed to your RSS reader.
The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Advertising, Podcasts, Studios
Topics: Amazon, Disney Movies Anywhere, Ericsson, Podcast
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VideoNuze Podcast #326: Mobile Video Poised to Explode Over Next 5 Years
I'm pleased to present the 326th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
Mobile video is poised to explode over the next 5 years, according to new forecasts from Cisco (which I wrote about here) and Ericsson (which Colin wrote about here). In today’s podcast, Colin and I dig into the highlights.
When you step back, it’s pretty incredible how dominant video and smartphones have become in driving network investments for both wired and wireless carriers. Viewers’ expectations that they can watch video whenever, wherever and however they want has become THE main theme in growing network capabilities. Colin also explains specific technologies being deployed by mobile carriers to support the upcoming data explosion.
Listen now to learn more!
Click here to listen to the podcast (23 minutes, 10 seconds)
Click here for previous podcasts
Click here to add the podcast feed to your RSS reader.
The VideoNuze podcast is also available in iTunes...subscribe today! (note the link has been updated)Categories: Mobile Video, Podcasts
Topics: Cisco, Ericsson, Podcast
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VideoNuze Podcast #299: Highlighting Top Industry Data Points This Week
I'm pleased to present the 299th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week there was a lot of industry data released that Colin and I covered. To streamline things, on this week’s podcast we highlight and discuss our 5-6 top takeaways. These include rising TV Everywhere usage, the shift in viewing from tablets to smartphones, how SVOD appears to be complementing pay-TV, why younger viewers are more tolerant of lower video quality, and how technology is defeating bots in online video advertising.
Here are links to some of our coverage of this data:
FreeWheel’s Q3 Video Monetization Report Shows Continued Industry Growth
Conviva Survey Shows High Abandonment Rates for Lower Quality Video Experiences
Survey: OTT Usage is Up, But Pay-TV is Still Hugely Popular, Even Among Millennials
Videology - White Ops Study Details Cost of Bots on Video Advertising
12-fold Increase in Mobile Video Volume by 2021, Led by Smartphone
Listen now to learn more!
Click here to listen to the podcast (23 minutes, 7 seconds)
Click here for previous podcasts
Click here to add the podcast feed to your RSS reader.
The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Podcasts
Topics: Clearleap, Conviva, Ericsson, FreeWheel, Podcast, Videology, WhiteOps
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VideoNuze Podcast #240 - NFL Now Looks Brilliant; Ericsson Data Highlights OTT's Edge
After a 2 week hiatus while I was traveling in France, nScreenMedia's Colin Dixon and I are back with the 240th edition of our weekly podcast.
The NFL season is now officially underway and with the launch of the NFL Now app, the league is promising to deliver an unprecedented fan experience. Though it's still quite early, Colin and I discuss why NFL Now looks like a very smart move. We're especially impressed with how the NFL is threading the needle between preserving the value in its multi-billion dollar broadcast/cable TV deals while aggressively pursuing online/mobile opportunities. However, for watching live games online, we also note how convoluted the TV Everywhere experience will be this season.
Before we get to the NFL, Colin shares insights on a new report from Ericsson Consumer Lab, which found that OTT providers are surpassing pay-TV providers in customer satisfaction. Colin compares the data for four criteria - price, quality, mobility and content. I think the report is directionally correct, but question how valid it is to compare OTT services that cost around $8/month with pay-TV that can cost 10x this amount. It's worth noting another key takeaway from the report, which is that almost as many people now watch streaming video per week (75%), as watch scheduled broadcast TV (77%).
Listen in to learn more!
Click here for previous podcasts
Click here to add the podcast feed to your RSS reader.
The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Mobile Video, Podcasts, Sports
Topics: Ericsson, NFL Now, Podcast
Posts for 'Ericsson'
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