News for 'Advertising'

Thursday, October 11, 2018

Shorter TV Ads Command More Viewer Attention Mediapost
Advertising, Research

Tuesday, October 9, 2018

YouTube To Net $3.4 Billion In U.S. Ad Revenues This Year (Study) Tubefilter
Advertising, Research
Roku Starts 11-Partner Ad Measurement Effort Mediapost
Advertising, Analytics, Devices

Monday, October 8, 2018

Some advertisers are moving half of their search budget from Google to Amazon CNBC
Advertising

Sunday, October 7, 2018

Walmart’s Vudu Orders MGM Shows for Free, Ad-Supported Video Service Variety
Advertising, Online Publishers

Friday, October 5, 2018

YouTube TV Adds Ability To Fast-Forward Through Ads On DVR’d Shows Tubefilter
Advertising, DVR, Skinny Bundles

Thursday, October 4, 2018

Turner Ad Sales Boss Donna Speciale Wants To Blur The Line Between Linear And Digital AdExchanger
Advertising

Wednesday, October 3, 2018

Twitter Now Lets Its Publishing Partners Rake In Global In-Stream Video Ad Revenues Tubefilter
Advertising, Social Media

Monday, October 1, 2018

YouTube Expands Brand Lift Capability, Extensions To Video Ads Mediapost
Advertising

Wednesday, September 26, 2018

TV Stations' Consortium Launches Programmatic TV Ad Effort Mediapost
Advertising, Programmatic

Tuesday, September 25, 2018

AT&T Unveils Xandr, Its Answer To The Future Of Advertising AdExchanger
Advertising, Telcos

Thursday, September 27, 2018

Facebook takes on YouTube with more video advertising options CNBC
Advertising, Social Media

Thursday, September 20, 2018

Wednesday, September 19, 2018

Amazon becoming 3rd-biggest digital ad platform Axios
Advertising, Research

Friday, September 14, 2018

Thursday, September 13, 2018

With 70% Of Viewership On Mobile, YouTube Is Finally Rolling Out Vertical Video Ads Tubefilter
Advertising, Aggregators, Mobile Video

Wednesday, September 12, 2018

Facebook introduces new brand-safety measures, but advertisers say it doesn’t go far enough Digiday
Advertising, Social Media

Tuesday, September 4, 2018

Wednesday, August 29, 2018

Saturday, August 25, 2018

YouTube ads are about to get a little less skippable Mashable
Advertising, Aggregators

Monday, August 20, 2018

Twitch Prime will no longer include ad-free viewing Polygon
Advertising, Live Streaming

Thursday, August 16, 2018

Audience for Connected TV Grows, but Ad Spending Has Lagged eMarketer
Advertising, Devices

Friday, August 17, 2018

Hulu claims 50 percent more upfront ad commitments compared to 2017 Digiday
Advertising

Wednesday, August 15, 2018

AT&T Completes AppNexus Acquisition Mediapost
Advertising, Deals & Financings, Telcos

Tuesday, August 14, 2018

Monday, August 13, 2018

CCI and SpotX ink deal to provide Japanese broadcasters with programmatic solutions The Drum
Advertising, Broadcasters, International, Programmatic

Thursday, August 9, 2018

Roku: ‘We Now Uniquely Deliver 10% of Adults 18-34’ Multichannel News
Advertising, Devices

Tuesday, August 7, 2018

Sinclair Rolls Out An Addressable Ad Product Via vMVPDs And TV Takes A Giant Step Forward Forbes
Advertising, Broadcasters

Wednesday, August 1, 2018

Inside AT&T’s media ambitions The Drum
Advertising, Telcos

Monday, July 30, 2018

Long Commercials, The Flash-Matic And The Four Cs: Lessons For TV Marketers AdExchanger
Advertising

Friday, July 27, 2018

Thursday, July 26, 2018

Amazon ad sales top $2 billion, its fastest-growing segment AdAge
Advertising

Monday, July 23, 2018

Report: YouTube TV needs a big ad revenue boost to become profitable 9to5 Google
Advertising, Skinny Bundles

Friday, July 20, 2018

Roku is in the ad business, not the hardware business, says CEO The Verge
Advertising, Devices

Thursday, July 19, 2018

Why AT&T-Backed AppNexus Is Making A Move On Connected TV AdExchanger
Advertising, Devices

Wednesday, July 18, 2018

Tremor Video DSP Partnering With Dstillery On Audience Targeting Mediapost
Advertising, Partnerships

Sunday, July 15, 2018

Amobee wins bankruptcy auction to take control of Videology assets The Drum
Advertising, Deals & Financings

Monday, July 9, 2018

WPP’s Essence Promotes Former ABC Executive to Global President of Media Adweek
Advertising, People

Thursday, June 28, 2018

Trade Desk's chief client officer on AT&T's AppNexus deal and the future of TV AdAge
Advertising

Tuesday, June 26, 2018

NBCU Holds Top TV Ad Share For 2017-2018 Season Mediapost
Advertising, Broadcasters

Wednesday, June 27, 2018

Tuesday, June 26, 2018

Hulu Hires Jeremy Helfand as VP and Head of Advertising Platforms Multichannel News
Advertising, People

Monday, June 25, 2018

Essence strikes deal with TrueX to advance connected TV advertising AdAge
Advertising, Devices

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