News for 'Advertising'

Wednesday, March 13, 2019

‘We want to take as much money out of TV as possible’: DAZN details bid for ad budgets Digiday
Advertising, Sports

Tuesday, March 12, 2019

GroupM Predicts Streaming Will Have 'Gradual' Impact On TV Advertisers Mediapost
Advertising, Research
TV networks partner to standardize addressable advertising AdAge
Advertising, Broadcasters, Cable Networks

Thursday, March 7, 2019

OTT Ad Inventory: 18% Is Fraudulent Mediapost
Advertising

Tuesday, March 5, 2019

NBC's Prime Pod Effort Scores High Ad Metrics Mediapost
Advertising, Broadcasters

Friday, March 1, 2019

Magna Dives Deep Into Demos: 30-Year Analysis Reveals Polarization Of Linear TV, Ad Spending Too Mediapost
Advertising, Research

Thursday, February 28, 2019

Sling TV Tripled Advertising Revenues In 2018, Credits Dynamic Ad Insertion Mediapost
Advertising, Skinny Bundles

Monday, February 25, 2019

Ad-Supported Video Startup Xumo in Talks to Be Acquired Variety
Advertising, Deals & Financings

Friday, February 22, 2019

YouTube's Ad Revolt Seen Fleeting. Brands Just Can't Quit Google Bloomberg
Advertising, Aggregators

Thursday, February 21, 2019

YouTube Sends Memo to Major Brands and Holding Companies Regarding Latest Ad Safety Controversy Adweek
Advertising

Friday, February 22, 2019

‘It’s the human cost’: Buyers shrug at YouTube’s latest brand crisis Digiday
Advertising, Aggregators, Kids

Wednesday, February 20, 2019

Nestle, Disney Pull YouTube Ads, Joining Furor Over Child Videos Bloomberg
Advertising

Thursday, February 21, 2019

Nielsen Launches New Advanced Ad Division Focused on Smart TVs Multichannel News
Advertising, Devices

Wednesday, February 20, 2019

Hulu’s New ‘Sellouts’ Ad Campaign Tells Viewers It Pays Influencers To Endorse It Tubefilter
Advertising

Thursday, February 7, 2019

NewFronts 2019 New York One-Week Schedule Released Variety
Advertising

Thursday, January 31, 2019

Hulu announces a new ad unit that appears when you pause TechCrunch
Advertising

Wednesday, January 30, 2019

Friday, January 25, 2019

T-Mobile to Release Free Mobile TV Service in Coming Weeks Cheddar
Advertising, Mobile Video, Telcos

Wednesday, January 23, 2019

Friday, January 18, 2019

AT&T to Advertise on YouTube Again After a Nearly 2-Year Holdout NY Times
Advertising, Telcos

Thursday, January 10, 2019

Friday, January 11, 2019

YouTube Premium remains small potatoes for video publishers Digiday
Advertising

Tuesday, January 8, 2019

NBCUniversal is slashing even more TV ads Axios
Advertising, Broadcasters

Friday, January 4, 2019

HQ Trivia Has Clocked $10 Million In Ad Revenues To Date Tubefilter
Advertising

Thursday, December 20, 2018

Xandr CEO Tees Up 2019 Priorities: Build Premium Ad Market, Led By Video Mediapost
Advertising, Telcos

Thursday, November 29, 2018

Tuesday, November 27, 2018

Disney and Google Ink Broad, Multiyear Digital Advertising Deal Variety
Advertising, Studios

Monday, November 26, 2018

NBCUniversal Taps Machine Learning to Tie Ads to Relevant Moments on TV Adweek
Advertising

Tuesday, November 27, 2018

YouTube to Pull Back on Scripted in 2020 Amid Ad-Supported Push The Hollywood Reporter
Advertising, Aggregators

Wednesday, November 21, 2018

How evolving user patterns drive new ad experiences on YouTube Google Ads blog
Advertising

Friday, November 23, 2018

Streaming Sports Service DAZN Aims to Introduce Ad Model Without All the Repetition WSJ
Advertising, Sports

Monday, November 19, 2018

OTT? CTV? OMG What’s The Difference? AdExchanger
Advertising, Devices

Tuesday, November 6, 2018

Roku CEO Anthony Wood shares his playbook AdAge
Advertising, Devices

Monday, November 5, 2018

AMC Networks Lights Up Buyer Access to Programmatic Linear TV Through MASS Exchange Multichannel News
Advertising, Cable Networks, Programmatic

Thursday, November 1, 2018

GroupM’s State of Video Lays Out New Battleground For Attention AdExchanger
Advertising, Research

Tuesday, October 30, 2018

Study: Mobile Video Ads With Interactive Call-To-Action Deliver Better Results Mediapost
Advertising, Mobile Video

Monday, October 29, 2018

IAB Releases Advanced TV Attribution Buyer's Guide Mediapost
Advertising

Friday, October 26, 2018

Amazon Shoots Down Reports about Ad-Supported Streaming Launch Multichannel News
Advertising, SVOD

Wednesday, October 24, 2018

Simulmedia Adds OTT Inventory To Media Buying-Planning System Mediapost
Advertising

Tuesday, October 23, 2018

Simpli.fi Launches Nationwide Addressable Connected TV (CTV) and Over-the-Top (OTT) Advertising Solution Press Release
Advertising, Programmatic

Thursday, October 18, 2018

Wednesday, October 17, 2018

Tuesday, October 16, 2018

Magna: Programmatic Video And Mobile Grow Up AdExchanger
Advertising, Programmatic, Research

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