News for 'Advertising'

Monday, August 7, 2017

YouTube's Fastest-Growing Audience Is In the Living Room and Advertisers Want in AdAge
Advertising, Devices

Sunday, August 6, 2017

GroupM North America CEO Brian Lesser to Depart for AT&T Role WSJ
Advertising, Telcos

Monday, August 7, 2017

Tremor Video sells DSP to Taptica for $50m to become pure sell-side platform The Drum
Advertising, Deals & Financings, Technology
Lorne Brown, New CEO Of Sintec Media, Eyes TV's Future AdExchanger
Advertising, People, Technology

Thursday, August 3, 2017

CBS Adds Facebook Vet David Lawenda to Bolster Its Digital Ad Sales Adweek
Advertising, Broadcasters, People

Tuesday, August 1, 2017

Fox Launches First :06 Units: Duracell, Mars First Brands To Use Short-Form Commercials Mediapost
Advertising

Monday, July 31, 2017

Hungry for Video, Publishers Repackage Ads as Content WSJ
Advertising, Online Publishers, Social Media

Friday, July 28, 2017

Thursday, July 27, 2017

Wednesday, July 26, 2017

‘There’s a lot more crap than there is premium’: Buyers cast doubts on publishers’ pivot to video Digiday
Advertising

Tuesday, July 18, 2017

Monday, July 17, 2017

Friday, July 14, 2017

Thursday, July 13, 2017

Why video ad fraud remains a persistent problem for ad buyers Digiday
Advertising

Wednesday, July 12, 2017

eMarketer Releases New Addressable TV Ad Spending Estimates eMarketer
Advertising, Research

Tuesday, July 11, 2017

SpotX Launches Advanced Solutions Group Mediapost
Advertising

Wednesday, July 5, 2017

Thursday, June 29, 2017

Conagra Brands Expands Addressable TV Cross-Platform With AT&T AdExchanger
Advertising

Tuesday, June 27, 2017

Facebook Just Bolstered Its Retail-Focused Dynamic Ads With Video and Merchandising Overlays Adweek
Advertising, Social Media

Monday, June 26, 2017

Facebook video ad viewability rates are as low as 20 percent, agencies say Digiday
Advertising, Social Media, Viewability

Friday, June 23, 2017

Amazon to charge $2.8 million for NFL ad packages Reuters
Advertising, Sports

Tuesday, June 20, 2017

Fox Commits To 6-Second Spots On YouTube Mediapost
Advertising, Broadcasters

Monday, June 19, 2017

Friday, June 16, 2017

New Research Shows That In-Stream Video Ads Outperform Preroll Adweek
Advertising, Research

Monday, June 19, 2017

Comcast Launches Advanced Advertising Group Multichannel News
Advertising, Cable TV Operators

Thursday, June 15, 2017

Viacom Names Bryson Gordon Head of Advanced Advertising Group B&C
Advertising, Cable Networks

Wednesday, June 14, 2017

How YouTube handled its brand-safety crisis Digiday
Advertising, Aggregators

Thursday, June 8, 2017

Horizon Media Hopes to Unlock the Potential of AR, VR and 360 Videos With Its New Division Adweek
360-Degree, Advertising, Virtual Reality

Wednesday, June 7, 2017

Tuesday, June 6, 2017

Monday, June 5, 2017

Thursday, June 1, 2017

YouTube adds more details, and restrictions, around which videos can be monetized The Verge
Advertising

Thursday, May 25, 2017

Wednesday, May 24, 2017

Pinterest is putting its autoplay video ads in a lot more places Recode
Advertising, Social Media

Tuesday, May 23, 2017

Monday, May 22, 2017

Facebook’s Side-by-Side Video View Could Open Up New Ad Inventory Outside the News Feed Adweek
Advertising, Mobile Video, Social Media

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