Extreme Reach

[VIDEO] Understanding CTV/Streaming Business Model Choices: Paid, Hybrid, FAST Posted on 06-12-2023
The following video was recorded at VideoNuze’s fourth annual Connected TV Advertising Summit virtual on June 8, 2023. Understanding CTV/Streaming Business Model Choices: Paid, Hybrid, FAST Media executives face...
Connected TV’s Share of Ad Impressions Remained Strong in Q2 Posted on 08-10-2022
Connected TV’s share of ad impressions remained strong in Q2 2022, according to new data released by Extreme Reach. CTV accounted for 38% of ad impressions the company served...
Extreme Reach's CTO Dan Brackett on Creative Logistics in CTV Advertising Posted on 06-01-2022
Extreme Reach’s CTO and Co-Founder Dan Brackett discusses the similarities between CTV and TV, why the execution side of advertising needs to be more unified, and a new report on...