VideoNuze
  • Close
  • Posts
  • News Roundup
  • Podcasts
  • Perspectives
  • Events
  • Categories

Hot Topics »

  • Disney
  • Netflix
  • YouTube
  • Comcast
  • Amazon
  • Apple
  • View All
  • Inside the Stream: Antenna’s Subscriber Views Exposes Programming’s True Value

    Friday, October 17, 2025, 9:38 AM ET
    |
    Posted by Will Richmond

    Antenna’s CEO Jonathan Carson joins us this week to explain his firm’s new product, Subscriber Views, which reveals programming’s true value for streaming services. Subscriber views marries licensed ACR data with Antenna’s own streaming subscriber data to derive viewers’ behavior around specific pieces of content. Subscriber Views then creates metrics for programming’s value in driving subscribers’ acquisition, retention and engagement.

    As Jonathan explained, big streaming services have sophisticated analytics teams who understand the value of their own programming, but Subscriber Views provides a competitive intelligence tool to better understand viewers’ behavior on other services. Subscriber views data helps streamers better target their programming investments, schedule their releases and inform bundling options. 

    Listen to the podcast to learn more (37 minutes, 53 seconds)




    Browse all previous podcasts 

    Subscribe to Inside the Stream
    Apple Podcasts  Google Podcasts  Spotify  Amazon Music  RSS

     

    Categories: Analytics, Podcasts, SVOD

    Topics: Antenna, Podcast

  • CTV x AI PREVIEW 2025  leaderboard - 3-3-25
  • Inside the Stream: Netflix’s Ad Tier Gains, TV OS Updates, Fubo Ingests ESPN

    Friday, October 10, 2025, 11:48 AM ET
    |
    Posted by Will Richmond

    Netflix is getting closer to achieving parity revenue on subscribers to its ad-supported tier compared to subscribers to its ad-free. Colin shares his detailed analysis outlining the numbers. Then we discuss updates in the TV OS world including The Trade Desk inking a deal to bring Ventura OS to DIRECTV and Amazon launching Vega OS, which will replace Android on its Fire TVs. Last we explore the benefits of Fubo’s new deal to ingest ESPN content into its app.  

    Listen to the podcast to learn more (25 minutes, 0 seconds)




    Browse all previous podcasts 

    Subscribe to Inside the Stream
    Apple Podcasts  Google Podcasts  Spotify  Amazon Music  RSS

     

    Categories: Podcasts, Sports, SVOD, Technology

    Topics: Amazon, ESPN, fuboTV, Netflix, Podcast

  • CTV x AI PREVIEW 2025  leaderboard - 3-3-25
  • Inside the Stream: FAST Viewership Increases, But Monetization Challenges Remain

    Friday, October 3, 2025, 8:54 AM ET
    |
    Posted by Will Richmond

    New data from Wurl shows encouraging signs about FAST adoption, but accompanied by ongoing monetization challenges. The number of monthly active households watching FAST channels increased by 12% (though Wurl doesn’t disclose how many MAUs that translates to). In addition, average daily hours of viewing per household increased by 16% (again Wurl doesn’t share how many hours that is). Combined Wurl says the increase in total hours of viewing was up 29% in the past 12 months. 

    But while viewership is up, monetization remains challenged. In particular, Wurl reported that ad fill rates continued their downward trend. As we discuss, monthly fill rates were down in six of the first eight months of 2025 vs. 2024, after having declined in 11 of the 12 months of 2024 vs. 2023.

    Content choices are exploding, distribution platforms are proliferating and people are watching more content for free. All that is creating disequilibriums in FAST monetization.  

    Listen to the podcast to learn more (34 minutes, 32 seconds)




    Browse all previous podcasts 

    Subscribe to Inside the Stream
    Apple Podcasts  Google Podcasts  Spotify  Amazon Music  RSS

     

    Categories: FAST, Podcasts

    Topics: Podcast, Wurl

  • CTV x AI PREVIEW 2025  leaderboard - 3-3-25
  • Inside the Stream: Disney Raises Prices Again, Risking Subscriber Retention Rates

    Friday, September 26, 2025, 9:01 AM ET
    |
    Posted by Will Richmond

    Disney has raised prices for its streaming services again, by up to 20%. Following past increases CEO Bob Iger has said that subscriber retention held up well. But Disney+ and Hulu are now the highest-priced premium SVOD services and consumers are budget-conscious as always. Further, at the new price of $12 per month, Disney+ and Hulu are now 50% more expensive than Netflix’s Standard plan with ads. 

    Meanwhile, as Colin notes the aggregate cost of the top SVOD services ad-free tiers has soared from $78 per month to $102 per month in the past two years, far surpassing the inflation rate. 

    As we discuss, all of this adds up to heightened subscriber retention risk going forward. 

    Listen to the podcast to learn more (30 minutes, 5 seconds)




    Browse all previous podcasts 

    Subscribe to Inside the Stream
    Apple Podcasts  Google Podcasts  Spotify  Amazon Music  RSS

     

    Categories: Podcasts, SVOD

    Topics: Disney

  • CTV x AI PREVIEW 2025  leaderboard - 3-3-25

More Posts on VideoNuze

  • Inside the Stream: ESPN’s Launch, YouTube’s $100 Billion Payout, Amazon Innovates
  • Inside the Stream: YouTube Scores With NFL, Vimeo Sale, MTV Rebound and More
  • The Future of Streaming TV Advertising is Dynamic Ad Podding
  • Inside the Stream: The Trade Desk’s SVP of Ventura TV OS Interview Debrief
  • Inside the Stream: Interview With The Trade Desk’s SVP of Ventura TV OS
  • Inside the Stream: Paramount Scores With UFC, ESPN-Fox One Bundle, Micro Dramas
  • Inside the Stream: Can the NFL and Hulu Deliver Disney D2C Expansion
See more Posts

Connect with VideoNuze

Receive VideoNuze Daily
Sample Newsletter

Exclusive News Roundup

  • Apple’s Eddy Cue says sports streaming needs fixing as company nears F1 rights deal CNBC
  • Apple TV and Peacock Ink Extensive Streaming Bundle Deal The Hollywood Reporter
  • YouTube Just Ate TV. It’s Only Getting Started The Hollywood Reporter
  • Study: 45% of U.S. Internet Households Now Watch FAST Services TV Tech
  • New report explores YouTube's growing impact in Europe YouTube blog
  • YouTube has a new video player The Verge
More News
CTV x AI PREVIEW 2025  medium rectangle - 3-3-25

Our Sponsors

  • CTV x AI PREVIEW 2025

About VideoNuze

VideoNuze is the authoritative online source for original analysis and news aggregation focused on the burgeoning online video industry. Founded in 2007 by Will Richmond, a 20-year veteran of the broadband, cable TV, content and technology industries, VideoNuze is read by executive-level decision-makers who need to get beyond the standard headlines and achieve a deep understanding of online video’s disruptive impact.

© Copyright 2025. Broadband Directions LLC. All rights reserved.
  • VideoNuze
    • About Us
    • Contact Us
    • Sponsoring VideoNuze
    • Will Richmond
    • Terms & Conditions