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Complimentary Webinar, Thurs., Nov. 3rd: Next-Gen Video Discovery
Please join me for a complimentary webinar on Thurs., Nov. 3rd at 11am PT / 2pm ET, as Colin Dixon, senior partner at research firm The Diffusion Group, Yosi Glick, CEO/co-founder of recommendation engine Jinni and I discuss how the proliferation of video choices and devices has made it harder than ever for people to find what they really want to watch - and what's being done to address this problem.
It wasn't that long ago that the on-screen electronic program guide provided by pay-TV operators served as the most convenient way to discover what was available on TV, which was of course the primary place to access video programming. Now, however, there's a whole separate universe of programming available outside the pay-TV operator's scope of services (e.g. Netflix, Hulu, YouTube, web-only series, branded entertainment, etc.). And there's a huge range of connected and mobile devices (e.g. iPad, Roku, gaming consoles, Android smartphones, etc.) being used to watch this programming.
A range of different solutions has sprung up to address the navigation challenge, each with its own pros and cons. Solving this problem will have enormous benefits for viewers, and implications for content providers and device makers. In this timely webinar we'll explore key trends, different technology approaches being deployed and what the future holds. If it's important to you to understand how discovery will work in the online video era, then this webinar will be very worthwhile.
Learn more and register nowCategories: Webinars
Topics: Jinni, The Diffusion Group, Webinar
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