-
More Great Speakers for Online Video Ad Summit: eMarketer, GroupM, Digitas, Collective
I'm pleased to announce more great speakers and sessions for the VideoNuze 2012 Online Video Advertising Summit on June 19th in NYC.
Early-bird, discounted registration is now available (note, the VideoNuze Online Video Advertising Summit takes the place of last year's "ELEVATE" event).
State of the Online Video Ad Market: Big Growth Ahead- David Hallerman - Principal Analyst, eMarketer (presenter)
Description:
eMarketer is forecasting that in-stream and in-page online video advertising will triple from $3.12 billion in 2012 to $9.3 billion in 2016. In this lead-off session, principal analyst David Hallerman will explain what's behind the numbers, and what he sees as key opportunities and challenges in the growth ahead. For anyone trying to get their piece of this multi-billion dollar market, this session will be invaluable.
Upfronts, NewFronts and the Transition of Ad Spending - The Agency Perspective- Mike Bologna - Managing Partner, Director, Emerging Communications, GroupM
- John McCarus - SVP, Group Director, Brand Content, Digitas
- Chris Smith - VP, Video and Mobile, Collective Media
Description:
TV advertising still dominates the market, but digital video providers are making an aggressive push for their fair share. In this session, get insights from the agency side about how digital is influencing buyer behavior the Upfronts, what effect the Digital Content NewFronts (DCNF) had on shaping demand, and how products like Collective's TV Accelerator are bridging the TV and online video advertising worlds.
The VideoNuze 2012 Online Video Advertising Summit will bring together executives from brands, agencies, technology providers and other stakeholders for a highly-focused day of learning and networking. Stay tuned for many more exciting speakers and session!
Early-bird, discounted registration is now available (note, the VideoNuze Online Video Advertising Summit takes the place of last year's "ELEVATE" event).Categories: Advertising, Events
Topics: VideoNuze 2012 Online Video Advertising Summit