News for 'Advertising'

Tuesday, February 13, 2018

OTT Audiences Are There – So Why Aren’t Advertisers Buying? AdExchanger
Advertising, Devices

Monday, February 12, 2018

Penske Media Pilots ‘Player Bidding’ With SpotX And JW In A Bid To Boost Video Revenue AdExchanger
Advertising, Technology

Tuesday, February 13, 2018

YouTube Revamped Its Ad System. AT&T Still Hasn’t Returned. NY Times
Advertising

Monday, February 5, 2018

Friday, February 2, 2018

Telstra writes off Ooyala subsidiary; announces exit of adtech business CMO
Advertising, Deals & Financings, Telcos
Le Figaro sees video ad revenue jump 50 percent after shedding ad tech vendors Digiday
Advertising, International, Newspapers

Thursday, February 1, 2018

YouTube Is Adding Real-Time Targeting to Boost Super Bowl TV Ad Campaigns Adweek
Advertising

Wednesday, January 31, 2018

Tuesday, January 23, 2018

Monday, January 22, 2018

For Second Straight Year, YouTube Recruits Agencies To Showcase Six-Second Ads At Sundance Tubefilter
Advertising, FIlms

Wednesday, January 17, 2018

Fubo TV's Live Ad Insertion is Just in Time for Olympics and Super Bowl AdAge
Advertising, Skinny Bundles, Sports

Tuesday, January 16, 2018

Thursday, January 11, 2018

NBC Sees $1.4 Billion in Ad Sales for Super Bowl, Winter Games Bloomberg
Advertising, Broadcasters, Sports

Wednesday, January 10, 2018

Horizon Teams Up With 4C To Customize Cross-Platform TV Plans AdExchanger
Advertising, Data

Tuesday, January 9, 2018

NBC Gives State Farm Premium Placement in ‘This is Us’ B&C
Advertising, Broadcasters

Friday, January 5, 2018

Thursday, January 4, 2018

Thursday, December 14, 2017

Wednesday, December 6, 2017

20% of YouTube’s Top Trending Videos of 2017 Are Ads Adweek
Advertising, Research

Thursday, December 7, 2017

Nexstar Buys Video Ad-Tech Startup LKQD Technologies for $90 Million Variety
Advertising, Deals & Financings

Tuesday, December 5, 2017

2017 was the year digital ad spending finally beat TV Recode
Advertising, Research

Monday, December 4, 2017

YouTube Will Reportedly Make Advertisers Pay More To Ensure Placement On Top-Level Videos Tubefilter
Advertising, Aggregators

Sunday, December 3, 2017

Facebook, Google Leading to Internet Domination of Advertising The Hollywood Reporter
Advertising, Research

Monday, December 4, 2017

UM’s Investment Chief Outlines Three Key Issues Plaguing OTT Planning AdExchanger
Advertising

Friday, December 1, 2017

Wednesday, November 15, 2017

A toy startup is using YouTube to get kids to beg their millennial parents for its new Star Wars kit Business Insider
Advertising, Kids

Tuesday, November 14, 2017

GroupM Taps Comcast's Jimenez To Run Modi Mediapost
Advertising, People

Monday, November 13, 2017

Amazon Developing a Free, Ad-Supported Version of Prime Video AdAge
Advertising

Thursday, November 9, 2017

VPAID Is Out, And The IAB Tech Lab Says It Has Its Replacement AdExchanger
Advertising, Technology

Monday, November 6, 2017

NBCUniversal Calls for Media Summit to Fix Industry’s Advertising, Measurement Woes Variety
Advertising, Broadcasters, Cable Networks

Thursday, November 2, 2017

Tuesday, October 31, 2017

Nielsen will use Gracenote’s smart TV data for ad targeting TechCrunch
Advertising, Data

Friday, October 27, 2017

Wednesday, October 25, 2017

DoubleClick Video Stack Soars On Google’s Cloud: Sterling Beet.tv
Advertising, Technology

Monday, October 23, 2017

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