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Beachfront’s Head of Strategy and Operations Laura Wu on Linear to Streaming Shift
At VideoNuze’s upcoming Connected TV Advertising Summit on June 9th and 10th, Beachfront’s Head of Strategy and Operations Laura Wu will be on a panel, “The Great Transition: From Linear TV to Streaming” with executives from Crackle Plus, fuboTV and Verizon Media. In the 10 minute interview below, Laura previews where Beachfront is positioning itself in the shift, the role of addressability and what’s ahead.
Reminder that registration is complimentary for the CTV Ad Summit and you can win a Roku TV and Streaming Soundbar!Categories: Advertising
Topics: Beachfront Media, Connected TV Advertising Summit 2021