Posts for 'Estrella Media'

The following video was recorded at VideoNuze’s fourth annual Connected TV Advertising Summit virtual on June 8, 2023.

Understanding CTV/Streaming Business Model Choices: Paid, Hybrid, FAST
Media executives face an array of business model choices for their streaming services: pure paid/SVOD, hybrid paid/ad-supported, FAST, or a combination. This insightful session will explore the strategic, financial and real-world foundations for choosing optimal CTV/streaming business models - especially when resources are highly constrained. And then, once decisions are made, how to stay the course in a really noisy environment.

Erick Opeka - Chief Strategy Officer and President, Cineverse
Rene Santaella - Chief Digital and Streaming Officer, Estrella Media
Robert Schildhouse - EVP, North America and GM, Group Marketing Services, BritBox
Brian Wallach - Chief Digital Officer, Extreme Reach
Jonathan Hurd - Partner, Altman Solon (moderator)

The following video was recorded at VideoNuze's Connected TV Advertising Brand Suitability Summit virtual on November 17, 2021.

How CTV is Being Embraced Throughout the Ecosystem
Covid accelerated the most important trend in the TV ecosystem: the massive shift in viewership from linear TV to streaming, with ad budgets following the eyeballs. Learn how this transition is unfolding and what it means for the future of TV and advertising.

- Natalie Bastian – SVP, Head of Marketing, Tubi
- James Brown – EVP, Content Distribution and Marketing, REVOLT
- Rene Santaella – EVP, Digital and Streaming Media, Estrella Media
- Sarah Shriver – VP, Global Content Monetization & Strategy, A+E Networks
- Colin Dixon – Founder and Chief Analyst, nScreenMedia (moderator)

Watch the session video now!