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VideoNuze Podcast #317: Live-Streaming Battle Heats Up
I'm pleased to present the 317th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
Live-streaming was in the headlines this week as the NFL announced Twitter as its partner for Thursday Night Football games and Facebook unveiled a slew of new features for Facebook Live.
On this week’s podcast, Colin and I discuss details of both of these initiatives, comparing and contrasting the upside. Colin is more enthusiastic about the Twitter-NFL deal, which is still a bit of a head-scratcher for me. Conversely, I’m very bullish on Facebook Live and believe it’s a natural extension of how Facebook is already used. The live-streaming battle will heat up further when YouTube launches its own live feature soon.
All of this means that live-streaming is poised to become a much more mainstream activity going forward.
Listen now to learn more!
Click here to listen to the podcast (19 minutes, 51 seconds)
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Categories: Live Streaming, Podcasts, Social Media, Sports
Topics: Facebook, NFL, Podcast, Twitter
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VideoNuze Podcast #316: Analyzing the Crowded SVOD Landscape
I'm pleased to present the 316th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
It seems like a week doesn’t go by these days without a new SVOD service being announced or launched. For example, this week Fullscreen said it would launch its “fullscreen” SVOD service on April 26th, while comedian Kevin Hart and Lionsgate announced a new video/games service.
In today’s podcast, Colin and I discuss these ventures, as well as Redbox’s planned SVOD service, NBCU’s Hayu (“hey you”) reality SVOD startup, Cinedigm’s CONtv, Vessel and YouTube Red, all in the context of the crowded SVOD landscape.
We’re both convinced that ultimately viewers won’t subscribe to more than a handful of SVOD services, meaning many of these new ventures won’t ever achieve scale. To support our SVOD analysis, we use the framework I posted a year ago with 9 key criteria. I continue to believe it is a valuable tool to add rigor when comparing services.
Listen now to learn more!
Click here to listen to the podcast (20 minutes, 56 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today! (note the link has been updated)Topics: Fullscreen, Lionsgate, Podcast, Redbox
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VideoNuze Podcast #315: Smart TVs In Flux As TCL and Vizio Pursue Different Paths
I'm pleased to present the 315th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week we turn our attention to the ever-evolving Smart TV space, which saw new developments in this week. First, Colin explains the new line of TCL 4K Roku TVs, which he’s impressed with. Like other manufacturers, TCL has opted to partner with Roku to bring its software, user experience and thousands of apps to its smart TVs, rather than try to replicate all of this itself.
In contrast, Vizio has chosen a completely different path with its new P-Series launched this week, partnering with Google to embed Google Cast in the TVs, essentially moving the “smarts” to mobile devices which “cast” content to the TV (even the use of the term “TV” is loose with the P-Series considering they don’t have tuners). As I explained yesterday and then further on the podcast, the Google Cast approach has numerous benefits for both developers and consumers.
Colin and I are encouraged by what may be a consolidation of smart TV platforms, likely to include Roku, Google, Apple and Amazon, in the end. Smart TVs have been a confusing space for all for far too long, creating messy, incomplete consumer experiences and leaving these devices untethered from mainstream ecosystems.
Listen now to learn more!
Click here to listen to the podcast (22 minutes, 34 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today! (note the link has been updated)Categories: Podcasts, Smart TV
Topics: Podcast, Roku, TCL, Vizio
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VideoNuze Podcast #314: TV Everywhere Lags, Buffering Frustrates, SVOD Rolls Over DVDs
I'm pleased to present the 314th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
First up this week, Colin and I dig into the TV Everywhere awareness/usage data from Digitalsmiths’ Q4 ’15 Video Trends report. Both of us found it pretty sobering that 60% of pay-TV subscribers are still unaware of TVE services and usage has stalled out, despite the industry’s big bet. The data indicates that only around 10% of pay-TV subscribers use TVE on a weekly basis.
We then turn to the frustrations of buffering, which IneoQuest focused on in its “Buffer Rage” survey released this week. But despite the issues online viewers may be having with delivery quality, SVOD remains on a roll. DVDs have clearly been a victim of SVOD’s success and Colin notes that Digitalsmiths’ report found respondents’ usage of Redbox DVD kiosks dropped precipitously from 18.4% in Q1 ’15 to 13.1% in Q4 ’15. This week Redbox’s parent Outerwall said it was exploring “strategic and financial alternatives.”
Listen now to learn more!
Click here to listen to the podcast (20 minutes, 31 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today! (note the link has been updated)Categories: Podcasts, SVOD, TV Everywhere
Topics: Digitalsmiths, IneoQuest, Podcast
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VideoNuze Podcast #313: SVOD Adoption Surges, But Cord-Cutting Remains Minimal
I'm pleased to present the 313th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week brought 2 data points that seem at odds with one another: even as SVOD penetration has crossed 50% penetration of U.S. TV households, cord-cutting remained minimal, with the pay-TV industry losing just 385K subscribers in 2015.
While that number is up substantially over 2014’s loss of 150K, it still represents just a .4% contraction. That seems relatively modest given Netflix alone is now in 45 million U.S. homes. Many had predicted that as SVOD grew it would be a substitute for pay-TV, but increasingly it seems like a complement.
Colin asserts SVOD will indeed be a substitute for pay-TV for many in the years to come with cord-cutting sharply increasing. There are lots of reasons to believe this, and yet pay-TV continues to remain quite resilient. We debate how things will unfold.
Listen now to learn more!
Click here to listen to the podcast (22 minutes, 42 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today! (note the link has been updated)Categories: Cord-Cutting, Podcasts, SVOD
Topics: Leichtman Research Group, Pivotal Research Group, Podcast
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VideoNuze Podcast #311: NBCU Adopts Programmatic TV; Conflicting Connected TV Forecasts
I'm pleased to present the 311th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
First up this week we discuss NBCU’s announcement on Wednesday that it will allow select advertisers and agencies to buy ads programmatically in its linear TV networks. It’s another important step in advertising becoming more data-infused and targeted, though as I explained, it’s not yet a full-blown programmatic offering like we’ve seen in video and display. Colin and I dig into the details.
We then turn to new research on connected TV adoption and forecasts. Colin details findings from 3 different sources, which differ from one another. We attempt to reconcile them, although not fully successfully. Regardless, connected TVs remain one of the pivotal areas of online video, providing access to high-quality long-form content in the living room.
Listen now to learn more!
Click here to listen to the podcast (22 minutes, 57 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Advertising, Broadcasters, Devices, Podcasts, Programmatic
Topics: Adobe, BBC, eMarketer, NBCU, Podcast
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VideoNuze Podcast #310: Recapping Super Bowl Streaming
I'm pleased to present the 310th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week Colin and I recap our experiences streaming the Super Bowl to the various devices we tried. As I wrote on Monday, overall I thought the streaming quality was quite strong, with latency being the primary issue. Colin’s experience was more mixed, with his good old over-the-air signal the strongest.
No surprise, the size of the audience streaming the game set a new record with nearly 4 million unique viewers, up about 60% vs. last year. But I was a bit surprised it wasn’t even bigger given the breadth of OTT options. Unfortunately CBS didn’t provide any details on streaming by device. We discuss the factors that drove audience one way or another.
With the Super Bowl behind us, all eyes turn to the NFL’s pending OTT deal for its Thursday Night package. There are so many potential bidders in the mix who can leverage the games to their advantage.
Listen now to learn more!
Click here to listen to the podcast (21 minutes, 10 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Live Streaming, Podcasts, Sports
Topics: CBS, Podcast, Super Bowl
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VideoNuze Podcast #309: Cable Operators Buck Cord-Cutting; FCC’s Set-Top Box Mandate
I'm pleased to present the 309th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
First up this week we discuss Comcast’s robust Q4 ’15 earnings results. Despite all of the talk of cord-cutting, Comcast had its best year for video subscribers in 8 years, improving its loss to just 39K. In addition, both Charter and Time Warner Cable actually reported video subscriber gains for 2015.
Once again, Comcast cited its X1 next-gen set-top box as the key driver of success. Colin and I have talked about X1’s value in the past, and it’s clearly a game-changer for the company.
Ironically, Comcast’s success with X1 is happening even as FCC Chairman Tom Wheeler is calling for a new technology mandate on the pay-TV industry to give access to third-party set-tops. Colin and I discuss why we think market forces are a superior choice to government intervention.
Last, we’ll both be watching the Super Bowl this weekend, which will be a milestone in allowing cord-cutters and cord-nevers to stream for free to connected TV devices.
Listen now to learn more!
Click here to listen to the podcast (24 minutes, 42 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Cable TV Operators, Devices, Podcasts
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VideoNuze Podcast #308: Week in Review - Facebook, Nielsen Data, Sundance, Netflix Censorship
I'm pleased to present the 308th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
In today’s podcast we discuss a number of different items that hit our radar this week. We start with Facebook’s growing impact in video, which was detailed on the company’s earning call earlier this week.
We then transition recent research from Nielsen which Colin analyzed, showing the level of viewership by device.
Next up, Colin and I were watching reports from the Sundance Film Festival noting the aggressive bidding by Amazon and Netflix, underscoring another industry segment being disrupted by SVOD. Last, we touch on the problems Netflix is already running into with its international expansion. Indonesia was the latest country to raise red flags on Netflix’s content this week.
Listen now to learn more!
Click here to listen to the podcast (22 minutes, 4 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Devices, Podcasts, Social Media, SVOD
Topics: Amazon, Facebook, Netflix, Nielsen, Podcast
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VideoNuze Podcast #307: Reviewing Netflix’s Q4 ’15 Results
I'm pleased to present the 307th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
Netflix reported its Q4 ’15 results this week, beating its forecast for international subscriber growth while falling short on domestic subscribers, for the second quarter in a row. We have our differences in how we interpret the results, with Colin focusing much more on the international story, while I’m paying more attention to the domestic shortfall.
Still, Colin and I agree that Netflix will be defined more as an international company going forward and will face a slew of new challenges addressing disparate countries around the world. How they navigate these challenges will greatly impact their future performance.
Listen now to learn more!
Click here to listen to the podcast (24 minutes, 8 seconds)
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VideoNuze Podcast #306: Predictions for 2016
I'm pleased to present the 306th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week Colin and I share our top predictions for the video industry in 2016. We also look back at our predictions for 2015 and rate how we did (how’s that for accountability?).
Listen now to learn more!
Click here to listen to the podcast (26 minutes, 38 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Advertising, Cable TV Operators, Data, Devices, Podcasts, SVOD
Topics: Podcast
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VideoNuze Podcast #304: Linear TV Viewing Down, Connected TVs Up, Pay-TV/SVOD Linked
I'm pleased to present the 304th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
2015 has been another big year of change in the video industry. On this week’s podcast we dig into some recent research on changes in linear TV consumption from Nielsen and the rise of connected TV devices. We also discuss research showing the relationship between pay-TV and SVOD.
Listen now to learn more!
(Note, this is our 49th podcast of 2015; we’re taking a break next week and will be back on January 7th. Happy holidays to all of our listeners!)
Click here to listen to the podcast (19 minutes, 52 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Topics: IBB Consulting, Nielsen, Podcast
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VideoNuze Podcast #303: The Top 10 Online Video Stories of 2015
I'm pleased to present the 303rd edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
In this week’s podcast Colin and I discuss our top 10 online video stories of 2015. A lot happened this year and it’s been tons of fun to cover and try to make sense of it. If you disagree with any of our choices, then as always, we welcome your feedback.
We’re going to try to slip in one year-end podcast next week, but in case you’re heading out early for the holidays, Colin and I would like to thank all of our listeners for tuning into our podcast this year, and wish all of you happy holidays!
Listen now to learn more!
Click here to listen to the podcast (28 minutes, 57 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Podcasts
Topics: Amazon, Facebook, HBO Now, Podcast, YouTube
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VideoNuze Podcast #302: Amazon Could Disrupt SVOD, But First It Needs to Step Up Its Execution
I'm pleased to present the 302nd edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
Earlier this week I wrote bullishly about Amazon’s new “Streaming Partners Program,” (SPP), which could disrupt the SVOD industry. I emphasized the word “could” because, as with everything in life, execution is everything.
In that post, I noted that SPP on Amazon’s web site was already implemented well, but that the iPhone app experience didn’t work. In today’s podcast, Colin shares his experiences on both Android and Fire TV, which are shockingly incomplete.
It’s very surprising to see Amazon, which is typically an execution machine, come up so short here, and it suggests they rushed SPP to market before being 100% ready.
Implementation issues aside, we discuss the overall merits of SPP and Colin’s view that Netflix is actually better positioned for an SPP-like role in SVOD. I still like Amazon’s SPP strategy a lot and will keep an eye on how things unfold.
Listen now to learn more!
Click here to listen to the podcast (22 minutes, 33 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Topics: Amazon, Netflix, Podcast
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VideoNuze Podcast #301: SHIFT Highlights; TV Antennas Make a Big Comeback
I'm pleased to present the 301st edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
First up on this week’s podcast, I share some of the key highlights from this past Tuesday’s SHIFT // 2015 Programmatic Video & TV Ad Summit. Perhaps the biggest takeaway is the diversity of perspectives on what programmatic means in video and TV. Most definitions focus on automation and data, but understanding which business model applies makes things fuzzier. I’ll have a lot more on SHIFT as I post the session videos in the coming weeks.
Next we discuss Digitalsmiths’ new Q3 2015 Video Trends Report which was released this week. Colin zeroes in on a couple of noteworthy data points: the soaring adoption of over-the-air antennas plus how these complement SVOD subscriptions and the wide variation of SVOD subscription rates by pay-TV operator. Colin has much more detail in his analysis of the report here.
Listen now to learn more!
Click here to listen to the podcast (21 minutes, 51 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Advertising, Broadcasters, Podcasts, Programmatic
Topics: Digitalsmiths, Podcast, SHIFT // 2015 Programmatic Video & TV Advertising Summit
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VideoNuze Podcast #300: Disney Launches SVOD Service in UK; Amazon Video Takes Flight With JetBlue
I'm pleased to present the 300th edition (wow!) of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
First up this week we discuss Disney’s newly launched “DisneyLife” SVOD service in the U.K. In his post on the launch, Colin noted that Disney CEO Bob Iger said DisneyLife lets the company “reach consumers directly and not through middlemen.” That’s a huge departure from the traditional pay-TV model, and more aligned with Apple CEO Tim Cook’s vision of “TV as an app.” Colin sees broad implications of DisneyLife, though I think expanding it to other geographies, given rights issues, will be difficult in the short-term.
We then dig into some good news for JetBlue fliers - unlimited Amazon Prime video streaming will now be available on 150 JetBlue airplanes per an announcement from the companies this week. If it works well, this would be a winning deal for everyone involved - Amazon, JetBlue and passengers. We explain why and what could follow.
Listen now to learn more and happy Thanksgiving to everyone!
Click here to listen to the podcast (22 minutes, 4 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: International, Podcasts, SVOD
Topics: Amazon, Disney, JetBlue, Podcast
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VideoNuze Podcast #299: Highlighting Top Industry Data Points This Week
I'm pleased to present the 299th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week there was a lot of industry data released that Colin and I covered. To streamline things, on this week’s podcast we highlight and discuss our 5-6 top takeaways. These include rising TV Everywhere usage, the shift in viewing from tablets to smartphones, how SVOD appears to be complementing pay-TV, why younger viewers are more tolerant of lower video quality, and how technology is defeating bots in online video advertising.
Here are links to some of our coverage of this data:
FreeWheel’s Q3 Video Monetization Report Shows Continued Industry Growth
Conviva Survey Shows High Abandonment Rates for Lower Quality Video Experiences
Survey: OTT Usage is Up, But Pay-TV is Still Hugely Popular, Even Among Millennials
Videology - White Ops Study Details Cost of Bots on Video Advertising
12-fold Increase in Mobile Video Volume by 2021, Led by Smartphone
Listen now to learn more!
Click here to listen to the podcast (23 minutes, 7 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Podcasts
Topics: Clearleap, Conviva, Ericsson, FreeWheel, Podcast, Videology, WhiteOps
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VideoNuze Podcast #298; T-Mobile Disrupts Mobile Video, SVOD Licensing in Flux
I'm pleased to present the 298th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
T-Mobile announced something breakthrough earlier this week, with its new “Binge On” program that allows its subscribers to watch unlimited video from 24 different providers without it counting against their data plans. Granted video quality will be a modest 480p or better, but the significance here is that T-Mobile is enabling long-form viewing out of the home, without needing to hunt down a good WiFi connection or risk massive data plan overage charges.
Over 2 years ago, I questioned whether optimistic forecasts for mobile video consumption were realistic given expensive data plans. In fact, research has shown that most “mobile” video viewing actually occurs in the home. But with T-Mobile’s Binge On, it will be fascinating to see if other wireless carriers are compelled to do something similar, which would be a huge boon to video providers. Colin and I discuss the ramifications.
We then turn our attention to SVOD licensing, which is all over the board. Last week, Time Warner said it was going to pull back on SVOD licensing, but earlier this week AMC said it will continue to pursue a one year window. Meanwhile, Time Warner is now rumored to be investing in Hulu, in a deal that would include a content commitment. TV networks and studios are clearly caught between the short term appeal of SVOD revenue vs. the long term concern that it undermines the ecosystem. We dig into the issues.
Listen now to learn more!
Click here to listen to the podcast (21 minutes, 29 seconds)
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Click here to add the podcast feed to your RSS reader.The VideoNuze podcast is also available in iTunes...subscribe today!
Categories: Aggregators, Mobile Video, Podcasts
Topics: AMC, Hulu, Podcast, T-Mobile, Time Warner
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VideoNuze Podcast #297: "Star Trek" on CBS All Access Poses Risks; SVOD Licensing Poised for Change
I'm pleased to present the 297th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia. For a change, this week Colin and I recorded together in NYC after we spoke at a CTAM Think event.
First up this week we dig into CBS’ decision to create a new “Star Trek” series and include it in its CBS All Access SVOD service rather than on its TV network. Colin astutely points out the various risks in this approach. Yet the move is not all that surprising as consistent with how SVOD services are using high-profile original content to differentiate themselves. In this light, if CBS wants to get share of wallet vs. Netflix, Hulu, Amazon and others, it has no choice but to beef up the originals available exclusively in CBS All Access.
The CBS “Star Trek” move came during a week when public media companies reported mixed results, reduced guidance and a strong emphasis on launching their own direct-to-consumer video services. Importantly, Time Warner messaged that it is going to pull back on its SVOD licensing. As we note, all of this clouds the access that the big SVOD services will get to well-known TV programs as networks and studios strive to preserve long-term value in the pay-TV ecosystem.
Listen now to learn more!
Click here to listen to the podcast (20 minutes, 4 seconds)
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Topics: CBS All Access, Podcast
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VideoNuze Podcast #296: YouTube Red is Ho-Hum, Cable TV Earnings Defy Cord-Cutting
I'm pleased to present the 296th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
This week we discuss our first impressions of YouTube Red, and then turn to Q3 earnings reports from top cable operators, which are defying cord-cutting.
For YouTube Red, Colin and I agree that the service’s primary value proposition of ad-free viewing is diminished by the fact that the ad experience on YouTube is already quite viewer-friendly and non-intrusive (as I wrote last week and yesterday). Further, the download feature, which could be quite appealing, is underwhelming on iOS, though it’s slightly better in Android. Net, net, neither of us sees much upside for YouTube Red, at least for now.
We then turn our attention to Q3 earnings from 3 big cable operators, Comcast, Time Warner Cable and Charter. Each has reported very strong video subscriber results, bucking the cord-cutting paranoia. Colin notes that for Comcast, broadband profit contribution actually exceeded video’s profit contribution. I see the combination of cable’s robust broadband and hybrid set-top boxes like X1 as the key to ongoing success.
Listen now to learn more!
Click here to listen to the podcast (23 minutes, 2 seconds)
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The VideoNuze podcast is also available in iTunes...subscribe today!Categories: Aggregators, Cable TV Operators, Podcasts
Topics: Charter Communications, Comcast, Podcast, Time Warner Cable, YouTube